Morocco

SIPPO Seafood Pre-Fair Workshop Global Expo SEG 2018

The Swiss program, operational since April 2017, organized in partnership with the Food Exports Control and Coordination Organization (EACCE), and the National Federation of Seafood Processing and Valorization  Industries (FENIP), a practical training workshop for a better participation of the companies at the Seafood show in Brussels in 2 stages:

SIPPO Pre-Fair Workshop Seafood Global Expo SEG 2018

The first part of this workshop was held in Casablanca from 4 to 6 April 2018, with the participation of EACCE, FENIP and 8 of its member companies participating in the show.

Two experts facilitated this interactive workshop: an FAO expert who presented the trends of the fishing market and the challenges and challenges of the sector, and an international marketing expert who presented the tools and practical advice in marketing, in communication and behavior to lead a better effective participation in GSF.

The second part took place during the day of 23 April at the Seafood show in Brussels, with the participation of Moroccan, Tunisian and Indonesian companies. 3 experts animated this part including an expert in commercial promotion activities. The presentations were focused on practical last-minute tips for successful participation in the GSF.

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